Nov 5, 2015 Liina Hilkamo
Prior to 2015, Slush mainly operated in Finland. But over the last year, the organisation has gone international, hosting events in Asia, the US and other parts of Europe. In April of 2015, Slush Asia gathered over 3.000 entrepreneurs and investors in Tokyo, Japan, while the Japanese edition of Slush aims to attract 10.000 participants in the spring of 2016.
“It’s been an absolute pleasure to see the cultural change initiated by Slush, especially during our Asian events this year. Our collaboration with PwC and Supercell will definitely be key in helping us grow these events to a whole new level next year”, says Slush CEO Riku Mäkelä.
“Supercell is known not only as a gaming company, but also as a strong proponent of entrepreneurship globally, while PwC is a well-known brand with advisers, networks and offices across the globe. Leveraging these broad networks and their capabilities will serve as a cornerstone of the relationship with Slush,” continues Riku.
“Slush Asia in spring of 2015 was a fantastic experience. In Finland, young people have become increasingly enthusiastic about entrepreneurship in the past years, and it was an absolute pleasure to see a similar phenomenon being born in Japan as well,” says Supercell CEO Ilkka Paananen.
Vicki Huff Eckert, PwC’s Global Technology, Entertainment, Media & Communications Leader, states that “As the business landscape continues to evolve and change, it’s important that we support the numerous entrepreneurs setting up daily. We are very pleased to work with Slush to ensure that tomorrow’s megabrands get the support they need today to succeed.”
Henrik Steinbrecher, the PwC Network’s Middle Market leader, adds: “The collaboration with Slush is a great opportunity for us to work with the next wave of tech talent and entrepreneurs at the start of their lifecycle and with more established companies looking to build entrepreneurial businesses within their existing businesses.”
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